L’Oréal enlisted photography duo Sean & Seng (Total Management) to capture portraits of various celebrities and models at Cannes. Using the cosmetic giant’s products, Liya Kebede, Natasha Poly, Barbara Palvin, Bianca Balti, Freida Pinto, Cheryl Cole, Fan Bing Bing, Leila Bekhti, Jose Garcia, Sonam Kapoor, Heike Makatsch and Li Bingbing pose in the high-gloss shots.